Q3 2017: How to Optimize Social Selling for a New Buyer’s Journey
This report surfaces the shift happening with our buyer's journey—a shift turning everything we used to know about selling on its head. Today's consumer doesn't want to be sold to, they want to be educated. This is where social selling comes into play.
In this report, you’ll uncover:
- Data from over 1,000 survey respondents detailing how social media impacts their buying decisions
- The rising role of social selling and the key to an engaging strategy
- How Millennials are changing the buying and selling landscape